Steve Smith has been appointed as the new Chief Executive Officer for the Airforwarders Association (AfA), marking a significant leadership change for the organization. He takes over from Brandon Fried, who is stepping down after 21 years at the helm. Fried will continue to support the association during a transitional period, ensuring a smooth handover and ongoing advocacy work.
Smith's background includes substantial experience in the humanitarian sector and the broader transportation industry, which is expected to benefit the AfA's mission and its members. His appointment comes at a time when the air cargo industry faces evolving challenges and opportunities, including supply chain shifts, technological advancements, and regulatory changes.
For freight forwarders and operations managers, this leadership transition at a key industry association is primarily an informational update. While it does not directly impact immediate rates or capacity, a new CEO can influence the association's strategic direction, advocacy priorities, and engagement with regulatory bodies. Forwarders should monitor any shifts in the AfA's focus under Smith's leadership, as these could indirectly affect industry standards, policy discussions, and future operational frameworks. The continuity provided by Fried's transitional involvement aims to minimize disruption to the association's ongoing work.




